How Companies can reduce Advertising Costs on Google and Facebook with Payment Solutions

Advertising on Google and Facebook has become a cornerstone for businesses looking to reach their target audience and drive sales. However, fierce competition and the rising cost of ad impressions demand a smarter approach to budget management. One effective way to cut costs involves financial tools specifically designed to meet the needs of media buyers and marketers. This article explores how virtual cards for ad payments can help not only save money but also simplify the management of advertising expenses.

Challenges faced by companies

Businesses advertising on Google and Facebook often encounter several key challenges:

  • Declined transactions
    Payments are frequently blocked due to card incompatibility with advertising platform requirements.
  • Inefficient budget allocation
    Many tools lack the ability to set spending limits or monitor funds in real time.
  • Hidden fees
    Some financial tools charge fees for each transaction, withdrawal, or failed operation, significantly increasing overall costs.

These challenges can be effectively addressed with specialized payment solutions. Below, we’ll examine how PSTNET can help minimize costs and optimize the payment process for advertising.

Why virtual cards for ad payments are the best choice

Virtual cards are digital cards created specifically for online payments, without the need for a physical counterpart. PSTNET offers various types of Visa and Mastercard virtual cards tailored for use with Google Ads and Facebook Ads. These virtual cards for paying for advertising enable users to control spending, set limits, and manage budgets across teams.

One of the standout advantages of PSTNET virtual cards is the absence of fees for transactions, fund withdrawals, or frozen card operations. This means companies only pay for their actual advertising costs. Card top-up fees start at just 3%, making this solution more cost-effective than traditional banking options.

With over 25 trusted BINs from U.S. and European banks, the likelihood of transaction declines is significantly reduced. For additional optimization, users can leverage the built-in BIN-checker tool, “Pulse.” This free feature allows businesses to pre-verify cards, check billing thresholds, and review transaction approval rates, minimizing risks and ensuring campaign stability.

Cost optimization with the PST Private program

For businesses heavily invested in advertising, PSTNET offers a dedicated program called PST Private. Participants benefit from a 3% cashback on advertising expenses and can issue up to 100 cards per month at no additional cost. This is particularly useful for marketers managing multiple projects simultaneously, as having several cards simplifies budget segregation and analytics.

Cashback of up to $3,000 per month is automatically credited to the cards used for ad payments. The program requires no spending verification—users simply select a suitable plan. Packages range in size from Extra Small to Large, accommodating both small startups and large agencies.

Ensuring security and expense control

A top priority for companies running ad campaigns is the security of financial operations. PSTNET incorporates several technologies to ensure the safe use of virtual cards:

  • 3D secure: Additional payment verification provides protection against fraud.
  • Two-factor authentication: Security is enhanced through app- or SMS-based verification.
  • Instantly active cards: Cards are ready to use immediately after registration, saving time and enabling quick campaign launches.

The analytics system in the user dashboard enables tracking of expenses for each card, generating detailed reports, and managing budgets in real time. This simplifies oversight and enhances transparency.

Simple registration and user-friendly features

Getting started with PSTNET is quick and easy. Users can register via email or log in with Google, Telegram, or Apple ID. The process takes just a minute, granting immediate access to all service features.

For added convenience, a Telegram bot is available for receiving service notifications, 3D Secure codes, and managing cards. Customer support responds instantly through Telegram, WhatsApp, or live chat, ensuring swift resolution of any issues.

Choosing the right plan

Selecting the right plan depends on your company’s needs. For instance, startups with smaller ad budgets might opt for the Extra Small package, while larger agencies can benefit from the Large plan. Even the basic package includes all the advantages of PSTNET virtual cards, such as cashback and the absence of hidden fees.

Conclusion

Using virtual cards for ad payments on Google and Facebook is not just a way to cut costs but also an opportunity to optimize processes, minimize risks, and ensure operational security. PSTNET offers a comprehensive range of solutions suitable for both novice marketers and seasoned media buyers.

Try integrating virtual cards into your workflow and experience how they simplify ad expense management and help you achieve better results.

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